How to Use ActiveRain
Start networking with the largest online gathering of real estate professionals in the world.

Preview Next Generation Stratus MLS (Spring 2010)

Cross-browser system compatible with all browers as well as MAC’s.

SentriLock – Benefits Of Using An Electronic Lockbox

Speaker: Kimberly Roller-Hoerth, SentriLock

Marketing Strategies To Engage Buyers & Sellers Online

Plaza Room: 1:15 to 1:45

Utilize mobile technologies, cutting edge tools, “word of mouth” on the web, social networking and more to establish your online presence. Provide a new way of communication with your buyers and sellers that will make you more knowledgeable. See how to measure the success of your efforts.

Global Marketing
Understanding the way international buyers really search for property and how you can make yourself easy to find. Practical, inexpensive things you can do to get a real edge in the new Global market. Last year, $2.6 Billion dollars in commissions from sales to international buyers was shared between just 33% of Realtors. Find out what they knew that you did not know, but will after today!

New Rules & Changing Trends In Online Real Estate

Hear about the changing landscape in real estate marketing and the need for you to keep your web presence consumer-focused. See how to integrate your offline and online promotions and the effective impact of visual marketing. See how to calculate your ROI and converting your leads.

Blogging Tips and Strategies: Dirty Secrets Experts Know

There may be a lot of real estate bloggers, but not a lot of GOOD ones. Hear from the experts what defines an effective blog. Learn how a commitment to frequent, newsworthy and content rich blog posts can expand your sphere of influence, generate trusting clients and transform your business. Get a chance to ask the experts your blogging questions.

Your Listings Are Now Everywhere! What Next?

Millions of potential home buyers are now viewing your listings through your syndication partners. Take the next step! Leverage the additional tools they offer and find creative ways to showcase your properties and interact with buyers and sellers. Find out which real estate searching sites you MUST be on. See how to analyze the traffic these sites are bringing you so you can present powerful marketing data to your sellers.

How Trulia Uses Social Media: Real Life Tips, Strategies,  Case Studies That Can Help Your Company & Brand

Did you know that people talk about your company/brand everyday? Are you a Broker/Owner, branch manager, marketing exec or team leader who wants to implement best practices into your company’s online social media strategy? If so, this session will show real life examples of how Trulia uses social media to build trust and brand awareness, as a customers’ service channel, education platform, listening forum, more.

How Not To Get Sued Using Social Networking

As more and more Realtors are using social media to engage consumers online, this session is a must! Joe will educate you on ‘What to say’, What not to say’ and will deal with legal and copyright issues associated with the Internet.

Leveraging the Power of Social Networking 

Session highlights the strengths of the various social media platforms such as Facebook, LinkedIn, blogs, real estate community sites and real estate search/valuation sites and helps you choose what’s right for you and where you should focus your energies. Learn how social media sites enable you to reach large numbers of consumers in a powerful & interactive way. Hear the importance of managing your time, difference between networking & selling & how effective social networking today will plant the seeds for a successful future harvest. We’ll save time for Q&A with you.